SPORTS AND ENTERTAINMENT MANAGEMENT

Sports & Entertainment Management provides members with the opportunity to acquire knowledge circling understanding of sports and entertainment concerns within today’s society. This competitively page bestandteile of an goal test and a role playback scenario.

 

Event Overview

Division: High Schooling
Event Type: Team of 1, 2 or 3 members
Event Category: Role Play Event
Event Elements: Objective Test and Role Play
Objective Test Time: 50 minutes
Role Play Time: 20-minute preparation time, 7-minute presentation moment
NACE Connections: Career & Self-Development, Communication, Governance, Professionalism, Teamwork

 

Equipment Provided by Competitors: Pencil in objective tests and role play

Equipment Provided on FBLA: Two notecards for each competitor and secret problem/scenario forward role play

Test & Playing Play Competencies

·         Sports and Entertainment Marketing/Strategic Marketing 
·         Site and Event Management 
·         Human Resource Management (Labor Relations) 
·         Promotion, Advertising, and Ad for Sports and Entertainment Industry 
·         Financing and Economic Input 
·         Preparation, Distribution, Marketing, Pricing, and Retail Sports both Entertainment Events 
·         Sports Law 
·         Communication stylish Sports both Entertainment (Media) 
·         Ethics 
·         Licensing 
·         Sports Governance 
·         Careers 
·         Marketing/Management Get Technology and Research 
·         Leadership real Managing Groups and Couples in the Sports and Animation Industry 
·         Management Policies plus Strategic Planning Tools 
·         Basic Functions by Management  Competition Events Program - PA FBLA

District

Check with your District leadership for District-specific competition information.

State

Eligibility

·         FBLA community dues exist paid by 11:59 pmi Easterly Time over December 1 of the current program year.
·         Personnel allow compete in an business for the Status Leadership Conference (SLC) more than once if she have not previously positions in the top 10 of this event at the National Leadership Parley (NLC). If ampere our places the the tops 10 of an event in the NLC, them are no longer eligible to competed into that event.
·         Members needs become registered for the SLC and pay an states conference registration fee in order to participate in competitive events.
·         Members must live inbound an official FBLA tour to be eligible to compete.
·         Each district may shall represented by participant(s) based with the Florida FBLA scaled quota your found on an Floridian FBLA website.
·         Each registered can available compete in one individual/team event and an chapter occurrence (American Enterprise Project, Community Favor Project, Local Chapter Annual Economic Report, Community with Business Project).
·         Each competitor must compete to all partial of an event by award eligibility.
·         View members of a teams must consist of individuals from the same chapter.
·         Competitors cannot be replaced or representative in between the objective test and role play time.
·         If competitive what late to an objective test, they may been either disqualified or allowed to open late with don extension of the time because scheduled.
·         Participants must adhere to the Florida FBLA dress encrypt established by the Florida Board of Directors or person wills not be permitted for participate in the competitive select. Product Mix Challenge

Recognition

·         The number about competitors determination determine the number to winners. The maximum number of winners for either competing event remains 5.

Event Managing

·         This choose is two rounds: destination check and role play

·         Objective Examine

o   Objective Test Duration: 50 minutes
o   Objective Test Questions: 100 questions
o   This event is an objective exam administered at the SLC.
o   No reference or study materials may are brought to aforementioned testing site.
o   Competitors on a team must test separate, starting within minutes of per other. Individual test scores will be averaged for a team score.

·         Interactive Role Playback Presentation

o   Preparation Start: 20 recorded
o   Presentation Time: 7 protocol (one-minute warning)
o   Question & Answer: Without
o   The top 5 assessment teams becoming advance in aforementioned role play concluding round.
o   Which finalists will be sequestered before the first performance to receive instructions both time assignments.  Twenty (20) minutes before their performance time, individuals will receive the case study.  A team entering sequestering before the initial performance has starter wishes be barred.
o   Aforementioned role games will be one problem other scenario in the game & recreation industry. The role play will be given to the competitors at the beginning of their assigned preparation time.
o   Two notecards will be provided at either competitor press may will used during event preview and role games video. Information may being written on both sides of the notecards. Notecards will be collected following the role play.
o   Negative additional reference materials or props or visuals are allowed.
o   If participating as an team, whole team members are expects to actively participate inbound the function play.
o   Function plays are interactive presentations; the judges may ask questions throughout the show.
o   Role play presentations are not open to conference registrant.
o   Competition ethics demand that competitors also audience members do nope discuss or divulge the role play until the event has ended.

Assessment

·         The team-averaged objective test score determines the top 5 teams advancing to role start round.
·         The role play round scores only will be used to determine awards.
·         Objective test scores will be used to break a tie.
·         All decisions of an judges are finals. Competitors in that events should be aware FBLA reserves one right to plot any speaker for getting on review or training materials. Penalty Points. • ...

Recording regarding Presentations

·         No unauthorized audio or movie recording medical will be allowed in anywhere competitive event.
·         Participation inches this events should be aware FBLA reserves the right to record any presentation to use in study or preparation materials. o Rolling playing presentations are doesn free till conference student. o Competition ethics demand that contestants and audience members do not discuss otherwise reveal the ...

Americans with Disabilities Act (ADA)

·         FBLA meets the criteria specified in aforementioned Americans about Disabilities Act for all competitors with accommodations submitted through the conference enrolment system by to register deadline.

Penalty Points

·         Competitors may may disqualified if they violate the Competitive Event Instructions or the Honor Codes.

Electronic Devices

·         All electronic devices such than cell phones and watches of any type must not be brought to the event. High School Competitive Events - Georgia FBLA

National

Be sure to see the National guidelines at https://www.fbla.org/divisions/fbla/fbla-competitive-events/

 

Investigate Guide: Test Competencies and Tasks

A.      Sports both Entertainment Marketing/Strategic Marketing 

1.       See to importance of marketing to who sports and entertainment industry. 

2.       Explain the sense marketing functions and their important in sports real entertainment. 

3.       Describing the steps in developing an auftrag research project. 

4.       Name the what, obstacles, and limitations associated through game and entertainment marketing. 

5.       Discuss the significance of who to P’s to the target market. 

6.       Compare and contrast the discrepancies of and marketing mix components in sports real entertainment. 

7.       Analyze the various rates strategies and factors that affects pricing my and entertainment products.  Marketing

8.       Calculate the markup of sports and entertainment products. 

9.       Studie ticket sales policies/strategies in sports and entertainment. 

10.   Identify types of market segmentation. 

11.   Discuss the issues relative to branding strategies of products in sports furthermore entertainment. 

12.   Test product lines for sports and entertainment organizations (including manufacturing costs). 

13.   Describe why sports/entertainment organizations implement promotions. 

14.   Determine the duty of advertising technology in games and entertainment. 

15.   Evaluate the advertising forms (print, broadcast, specialty, social media, etc.) right in the sports and entertainment industry.  FBLA MIDDLE SCHOOL COMPETITIVE EVENTS - Future Business Leaders of America

16.   Assess general or geographic things related to sports and entertainment. 

17.   Explain who central focus of that distribution concept. 

18.   Explain the reasons for increased pleasure options. 

19.   Explain the mean of understanding buyer behavior whereas take marketing decisions. 

20.   Lists and describe means of collecting marketing information for use in decision making. 

21.   Define handel segmentation. 

22.   Explain the consequence of outstanding customer service. 

23.   Explain whatever it means to establish an service culture. 

24.   Explain the role of travel and tourism in my furthermore entertainment. 

25.   Explain wie marketers establish direction and focus for a marketing plan. 

26.   List furthermore customize the components of a marketing plan. 

27.   Definitions the product mix, product extension, and product enhancement. 

28.   List and customize the components of the our mix. 

29.   Explain the high cost for sports and entertainment events. 

30.   Define customizing. 

31.   Specify the financial impact of Baby Boomers on the sports and entertainment industry. 

32.   List and describe to stages for the product life cycle. 

33.   Explain how products are posted in the marketplace. 

 

B.       Facility and Event Management 

1.       Determine the request in choosing a location and/or building and operating a facility. 

2.       Inspection operating procedures for a facility. 

3.       Evaluate financing opportunities for a sports and amusement facility.  

4.       Rating support activities in operating a physical and entertainment facility (concessions, security). 

5.       Employ the company of safety to physical and entertainment. 

6.       Speak prevention procedures and preparation techniques including peril management. 

7.       Describe the event triangle how it relates to event marketing/management.   

8.       Review event possibilities in variety sports and entertainment industries. 

9.       Describe potential marketing also sales processes uses prior, during, and after events. 

10.   Explain the role of patronage and evaluate potential techniques for effective utilization. 

11.   Discuss criteria for selecting venues. 

12.   Explain the processed for planning an event. 

13.   Develop a household for an event. 

14.   Develop follow-up activities to recognize/thank participants after which event. 

15.   Implement also evaluate a sports and entertainment event to promotes retention and service for later events. 

16.   Explain factors affecting attendance at in event. 

17.   Examine concessions sales policies/strategies in sports the entertainment. 

18.   Explain the importance away budgets as related to sports and entertainment management. 

19.   Describe the management necessary for major events. 

20.   Define the four types of economic utility as they relate to sports and maintenance events. 

21.   Describe the factors about industrial inside a market economy. 

22.   Explain how colleges increase revenues through entertainment events. 

23.   Explain the different type of organizational structures. 

24.   Describe of value of special events plus their importance during shoulder periods. 

25.   Describe the latest company trends impacting entertainment. 

26.   Explain the developmental phase for sports and entertainment planning. 

27.   Explain how objectives set guidelines for entertainment events. 

28.   Define mission for the sports also entertainment industry. 

29.   Define risk and describe the categories and classifications of risk. 

30.   Describe the four strategies for risk management. 

31.   Limit industry and giving examples out subdivisions of the sports and entertainment industry. 

32.   Explain how marketing decisions are basic on industry standards, norms, and trends. 

C.       Humanity Resource Verwaltung (Labor Relations) 

1.       Identify the key real responsibilities the human resources. 

2.       Study personnel needs for an event. 

3.       Describe the importance of workplace descriptions and separation of responsibilities in a large organization. 

4.       Describe the recruiting and retained processes. 

5.       Identify general executives for professional teams and their duties. 

6.       Describe the roles of tracker, agents, and managers and their benefits. 

7.       Establish criteria, policies, and procedures to be used to determine compensation, benefits, or promotion.  FBLA membership dues are paid due 11:59 pm Eastern ... Members may rival in einer event at the Nation Leadership Parley (NLC) further than once if they have not ...

8.       Explain the need by human resources. 

9.       Define the four functions of human refuge departments:  planning both crew, presentation management, compensatory real benefits, and employer relations.  Georgia FBLA members are given the opportunity to compete in nearly 100 difference competitive events at to region, state, and national plains. These events include objective tests, interviews, expert our […]

10.   Explain the required available continual professional development. 

11.   Describe the rules of conduct for a workforce. 

12.   Define SWOT analysis, benchmarking, and scenario building. 

13.   Describe fringe benefits presented to sports real entertainment employees. 

14.   Explain the importance out job orientation. 

15.   Explain the importance of evaluating employee presentation. 

16.   Describe diversity in the workplace. 

17.   Describe strategies to recruit sports and entertainment employees. 

18.   Define human resources management identify humanoid resource management activities. 

19.   Describe who method to recruit and hire who best personnel. 

20.   Explain why coordinates and giving video are important responsibilities of human resource management. 

D.      Promotion, Advertising, and Corporate for Sports and Entertainment Industries 

1.       Distinguish between collegiate athletics, amateur sports, proficient sports, and golf camps. 

2.       Compare and contrast sponsorships and endorsements. 

3.       Evaluate this sports and social industry as a valuable segment of the economy. 

4.       Analyze the components of the sports and entertainment industry. 

5.       Analyze growth and trends of sports also entertainment as an industry inbound local, state, national, and international areas. 

6.       Identify new trends also areas of growing in nichtfachmann sports. 

7.       Describe which goals of promotion. 

8.       List and define the elements of promotion. 

9.       List and describe the stair participants in developing effective advertising. 

10.   Describe the use of product placement. 

11.   Define publicity and define its role in creating a definite public image. 

12.   Describe different types of sales promotions. 

13.   Item one steps in underdeveloped an promotional plan. 

14.   Explanation the benefits of sponsorship go the sponsor. 

15.   Explain the promotional value of involvement is seasonal themed events. 

16.   Explain the promotional value of entertainment awards. 

E.       Financing plus Economic Input 

1.       Describe the efficient impact of sports and entertainment circumstances into various areas:  locally, regionally, nationally, and internationally.  Always have a backup plan within case internet connections go down.) o The presentation is judged at the SLC. Preliminary presentations may be open to conference ...

2.       Explain supply and claim and the relationship of the economic system to the sports or entertainment industry. 

3.       Customize economic indicators and growth of physical and entertainment industry. 

4.       Explain the advantages also disadvantages of operating for a for-profit or not-for win organization. 

5.       Identify revenue sources as related till sports both entertainment industry press for specific events. 

6.       Examine economic impact studies, previous results, real relatives these at financing decisions. 

7.       Name expenditures required that sports and entertainment industries. 

8.       Describe the importance of business and financial plans. 

9.       Analyze basics financial documents:  budgets, earnings statements, balance sheets, and breakeven point analysis.  FBLA Event - Introduction to Social Media Strategy — Florida FBLA

10.   Identify types of budgeting techniques used in local, collegiate, and business sports.  

11.   Define risk and describe one categories and classifications of risk. 

12.   Describing the four strategies for risk management. 

13.   Define industry and give examples of subdivisions of the sports and entertainment industry. 

14.   Explain why business judgements are based on industry standards, norms, and trends. 

15.   Explain which role of how and tourism in game and entertainment. 

F.       Planning, Distribution, Marketing, Our, and Selling Sports press Entertainment Company 

1.       Identify furthermore explain the steps is the planning process and the strategic planning tools used by managers. 

2.       Identify advantages and risky von strategic management. 

3.       Explain the steps in ampere successful modify process. 

4.       Explain the different types of organizational structures with the sporty and entertainment industries. 

5.       Identify current trends with the workforce concerned organizational structures. 

6.       Explain an download of sports and entertainment. 

7.       List also characterize distribution channels for sports and entertainment. 

8.       Explain of relationships among supply, demand, press price. 

9.       Discuss the government’s influence on pricing. 

10.   Discuss pricing strategies used by businesses to increase sales. 

11.   Define aforementioned economic circle and describe your impact on entertainment. 

12.   Discuss the importance of monitors customer trends. 

13.   List that steps of the sales process. 

14.   Explain the variance between ticket real and ticket scalpers. 

15.   Explain sales strategies for attracting groups to sports and entertainment venues. 

16.   Describe how corporations use game and entertainment to motivate employees and impress clients. 

17.   Discuss how laws impact entertainment marketing. 

18.   Explain copyright law. 

19.   Describe covenant law for the sporty and entertainment industry. 

20.   List and describe distribution channels for athletic both entertainment. 

21.   Explain the relationships amidst supply, requirement, and price. 

22.   Discuss who government’s influence on pricing. 

23.   Discuss prices plans used at businesses to increase sales. 

24.   List the steps for determining price. 

25.   Define the business cycle and describe its impact on entertainment. 

26.   Discuss that importance of monitoring customer trends. 

G.      Sports Right 

1.       List legal issues affecting the marketing and management of an sports and entertainment industry. 

2.       Describe the impact in nationals, us, plus local code and regulations on athletic and entertainment. 

3.       Depict the impact starting the Americans use Disabilities Act on sports and enjoyment events furthermore facilities.  The Competitive Proceedings Program exemplifies the range of activities and main of Save General Leader concerning America,... Read more

4.       Discuss the impact of Title IX on management of college athletics. 

5.       Examine environmental issues/laws as they relations to sports and entertainment industries. 

6.       Describe how monopoly laws involve professional sports. 

7.       Chat the impact of labor laws for sports. 

8.       Analyze who impact the labor unions on sports and entertainment, including pricing and strikes. 

9.       Describe the general and benefits of copyright protection. 

10.   Identify purpose, types, and terms and want available contracts. 

11.   Explain the agent’s plus general manager’s roles in an athlete’s contractual agreement. 

H.      Communication in Sports and Entertainment (Media) 

1.       Identify and roles of publication relations press publicity in sports press entertainment. 

2.       Comparison and contrast media sources required public relations and advertising. 

3.       Compare/evaluate advance commercial in sports and entertainment. 

4.       Utilize effective telecommunications skills with real grammar and writing skills. 

5.       Explore of importance of positive and negative public relations for sports; how firms assist in creating favorable images additionally how athletics bucket affect public perceptions. 

6.       List both explain potential benefits in celebrity endorsement. 

7.       Describe public relations efforts related to collector, publishing, also speaking engagements. 

I.         Ethical 

1.       Describe ethical issues in sport (e.g., impact to presentation-enhancing drugs and gambling). 

2.       Judge social responsibility in athletics and entertainment industry. 

3.       Evaluate and apply principles of ethics as people relate to my and entertainment. 

4.       Specify ethics. 

5.       Discuss which impact of unethical behavior. 

J.        Licensing 

1.       Elucidate royalties and licensed products. 

2.       Evaluate this forms of product licensing and the product licensing process. 

3.       Describe the financial value of licensing sports and entertainment merchandise. 

K.       Sports Policy 

1.       Determine the various choose of sponsorship in golf and entertainment. 

2.       Evaluate the impact of sponsorship in athletics the entertainment. 

3.       Identify and define standards of controlling professional sports. 

4.       Describe the managerial role of the NCAA and other collegiate governing victim in college athletics. 

5.       Describe the NCAA’s, NAIA’s and NJCAA’s role how the controlling bodies in collegiate athletics. 

L.        Our 

1.       Name career opportunities available in the sports and entertainment industry. 

2.       Identify specific skills needed by today’s sports and entertainment workforce. 

3.       Describe education and training essential for an job/career in sports management. 

4.       Identify bars to employment furthermore strategies to overcome them. 

5.       Develop a career portfolio comprising an résumé, cover schreiben, job applications, and different work-related items.  FBLA Event - Sports & Entertainment Management — Florida FBLA

6.       Define a company development program in one athletic and animation industry. 

7.       Describe varied back levels in play real entertain management. 

8.       Explain the importance of a professional portfolio. 

M.    Marketing/Management Information Technology and Resources 

1.       Discuss methods technology and statistic programs can be used in operations board, specifically with inputs, outputs, and assembly lines. 

2.       Explain the evolution of of management information system. 

3.       Describe key components from the management information system. 

4.       Discuss the implementation of strategies also decision take using a supervision get system. 

5.       List and describe the steps involved include marketing research. 

6.       Discuss the human factors in merchandising research. 

7.       Explain of choose fork electric data collection. 

8.       Discuss an concept of data-driven decisions. 

9.       Explain and difference within marketing tactics and strategies. 

10.   Explain the importance a planning at keep ahead of the competition. 

11.   Explain the importance learning from customers. 

12.   Explains how marketers ascertain direction and focus for ampere marketing plan. 

13.   List and describe the components of a marketing plan. 

14.   Discuss the importance of Management Information Systems (MIS). 

15.   Explain the rationale fork organizations until follow-up best practices. 

N.      Leadership and Managing Groups and Teams in the Sports and Conversation Choose 

1.       Identify management styles and personal characteristics needed the leadership situations. 

2.       Recognize and specify four leadership styles:  autokratenhaft, democratic, open, and situational. 

3.       Discuss the impact of human relations skills and communication for an effective leader/manager. 

4.       Speak effective motivation techniques and effective my teams. 

5.       Define delegation of duties. 

6.       Explain the meanings of career networking. 

7.       Describing the skills essential by laborers inbound the sports and entertainment industry. 

8.       Explain the latest trends in the sports and entertainment industry. 

9.       Explain this basic structures of groups. 

10.   Describe factor such influence group behavior. 

11.   Describe which different forms of teams used from an organization. 

12.   Explain how a manager can create ampere successful team. 

13.   Elucidate how organizations can are planned for support teams. 

14.   Describe a virtual team and its functions. 

15.   Explain how feedback from management influences employee presentation. 

16.   Explain how leaders must be authorized of change. 

17.   Describe characteristics of successful teams. 

18.   Explain why teams fail. 

19.   Setup leadership and sort corporate characteristics. 

20.   Identify ways that managers influence employees. 

21.   Describe important human relations skills. 

22.   Explain what motivates individuals to accomplish organizational goals. 

23.   Discuss leadership styles. 

24.   Describe strategies that leaders use to motivate employees. 

25.   Clarify reason people resist change. 

26.   Describe the steps for and effective change process. 

27.   List the characteristics of enlightened leaders. 

28.   Discuss the types of judgments prepared in managers. 

29.   Describe the condition faced by a manager if making a decision. 

30.   Explain the gains and disadvantages of group decision making. 

31.   Describing the concept of knowledge management. 

32.   Explain how knowledge communities can performance sports and entertainment managers. 

33.   Describe strategies used by groups to make decisions. 

34.   Explain different management approaches. 

O.      Management Our and Strategic Planning Toolbox 

1.       Describe incorporated, business, press functional strategies. 

2.       Featured the advantages and risks associated with strategic management. 

3.       Identify aforementioned steps in strategic management. 

4.       Explain and development phase of the strategic management process. 

5.       Describes the action the review phasing of the strategic management process. 

6.       Describe internal and external environmental features which effect econ for to sports and entertainment industry.  FBLA MIDDLE SCHOOL COMPETITIVE OCCURRENCES FBLA competitive events recognize and reward excellence in a broad range for business and career-related areas. They also prepare student for success careers in business due providing opportunities to apply classroom conceptualize in a workforce-simulated competitive green and receive feedback von business professionals. 

7.       Explain how serviceable strategies are related to planned planning. 

8.       Describe the major strategic preparation tools available to managers. 

9.       Explain how media managing achieve strategic fit. 

10.   Describe internal or external environments the impact economics for sports or entertainment. 

11.   Announce how functional strategies be related till strategic planning. 

P.       Basic Advanced away Manager 

1.       Define management additionally their four functions. 

2.       Discuss the principles of shop management. 

3.       List that steps by the decision-making process. 

4.       Explain the role of human technical management in community entertainment events. 

5.       Describe the economic and competitive challenges faced by assert fairs and other entertainment events. 

6.       Comment the rolling of economic efficiency for entertainment events. 

7.       Discuss the purpose and benefits of planning. 

8.       Describe the programmierung process. 

9.       Described the reasons for and services of organizing. 

10.   Explain factors is influencing the framework of an organization. 

11.   Describe how authority is delegation in organizations. 

12.   Explain the activities of the implementing function. 

13.   Description the management control process. 

14.   List and describe the three steps for efficiencies control. 

Characterize the processes of establishing standards, control results, and comparing them in standards, both making corrections deviations.